Yellow Pages Group launches MarketProfiler: a FREE automated online tool to help businesses with the
Montreal (Quebec), March 10, 2011 – Yellow Pages Group (YPG) helps small- and medium-sized businesses (SMEs) figure out how they can get new customers through their door with MarketProfiler™, an innovative free online tool that gives a snapshot of consumer media consumption in their market. The first free automated online tool of its kind in Canada, MarketProfiler gives insight on:
- How consumers use media in a selected market when searching for local businesses
- How a website performs compared to those of competitors
- How to improve online visibility
In just five minutes, with a few questions to answer such as market coverage of their business operations and sector, as well as yearly spending on advertising, MarketProfiler generates a customized report providing businesses with real-world information on consumer data relevant to their market, a website analysis and suggestions of advertising options to generate more leads.
“MarketProfiler is designed to help businesses with their marketing strategy. It is free, simple and takes a few minutes to get pretty specific insights about the type of consumers in your market and about the effectiveness of your website. It is also a new way for us to add value to our existing and future business customers, by providing them with useful marketing tips, free of charge”, said Stéphane Marceau, Chief Marketing Officer at Yellow Pages Group.
For more information on Yellow Pages Group’s MarketProfiler visit Profiler.YellowPages.ca.
To view the video associated with this press release, please visit the following link: MarketProfiler Video
Yellow Pages Group