The Make It Real program recognizes and rewards local businesses that are committed to improving their community.  Any established business (with no more than 50 employees) that demonstrates outstanding community contribution is eligible for a cash prize for themselves and their charity of choice. 

These efforts may include, but are not limited to: fundraising for charitable or non-profit organizations, paid and unpaid person hours devoted to a cause, gifts-in-kind supplied to a charitable or non-profit organization, environmentally friendly business practices, employment and personnel practices, etc.

A local judging panel made-up of select community leaders will choose Platinum and Gold winners in each community. The prizes are to be shared with the winning business and the pre-selected beneficiary organization of their choice.  Prizing for the Make It Real program is as follows:

• Platinum: $5,000
  ($4,000 for the winning business and $1,000 to the selected beneficiary organization)
• Gold: $2,500 ($2,000 for the winning business and $500 to the selected beneficiary organization).
• Yellow Pages Group will publicize the winners’ names in the Community Guide of the local Yellow Pages™ directory. 

The winners will be announced on June 9, 2008.