Paul Lalonde Vice President - Sales, Quebec and Atlantic Canada

Paul Lalonde has held the position of Vice President, Sales, Quebec and Atlantic Provinces of Yellow Pages Group since May 2005. Mr. Lalonde first joined the company in 1987.

With more than 20 years of experience in sales, he currently leads a large sales force of hundreds of sales representatives who serve thousands of directory advertisers in Québec and the Atlantic Provinces. Prior to his current position, Mr. Lalonde led Aliant ActiMedia, the incumbent directories publisher of the Atlantic Provinces, which was acquired by Yellow Pages Group in April 2007. During his tenure at Aliant ActiMedia, Mr. Lalonde exceeded the company’s growth and profitability goals.

Mr. Lalonde has also held other key positions with Yellow Pages Group’s predecessor companies, Tele-Direct and Bell Actimedia, in Canada and abroad. After successfully completing various mandates, he was appointed Executive Director of Operations in Jamaica where he was responsible for setting-up operations. During his stay there, the company’s revenues rose sharply. Mr. Lalonde later became Director of Operations of the Hong Kong division, where he was responsible for sales, marketing, systems, production, human resources and publishing. In 2001, as Director of Sales for High Value Customers of Bell ActiMedia in Montréal, Mr. Lalonde helped his team post a record year of revenue growth.

Paul Lalonde has a Bachelor of Arts Degree with a major in economics from McGill University (Montréal).