Find it fast with The Find Engine™!

Montreal (Quebec), April 23, 2008 — Yellow Pages Group has launched a new advertising campaign. The three new television spots show just how fast it is to find local businesses using Yellow Pages™ directory services. The advertising campaign was created by Cossette Communication Group.  

The yellow darts are a striking way to demonstrate how The Find Engine™ helps consumers find exactly what they’re looking for. The attention-grabbing campaign aims to encourage use of three different Yellow Pages™ directory services: the telephone directory, the YellowPages.ca™ website, and the mobile services.

All three messages are designed to capture audience attention by showing the imposing darts landing in a spa, a motel and a driving school. Radio advertising also supports the campaign.

About Yellow Pages Group
Yellow Pages Group is Canada's largest telephone directories publisher. The Company publishes annually more than 340 Yellow Pages™ and residential directories. It owns and manages Canada's most visited online directories — YellowPages.ca™ and Canada411.ca, as well as CanadaPlus.ca™, a network of seven local city sites. Yellow Pages Group is owned by Yellow Pages Income Fund (TSX: YLO.UN). For more information, visit www.ypg.com.

See the TV ads: Driving | Motel | Spa

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For further information, please contact:
Dayna Lapkovsky
Senior Manager, Corporate Communications
(514) 934-2716
dayna.lapkovsky@ypg.com